The Air of a House Changes, the World Changes!

Customer: Viessmann

Project:

With Viessmann, the Air of a House Changes, and the World Changes!

The new generation Viessmann combi boilers call everyone to change. The Chinese version of our video, whose Turkish version was highly appreciated, was also prepared to be used as an advertisement in the Chinese market.

Television commercial videos are the content that brands prefer to address a wider audience in their product, service, or service narrative. Television, which has never lost its current audience, still maintains its power despite digitalization and the increasing number of cinema or TV series platforms. For this reason, many brands can frequently include television advertisements in their advertising strategies. While creating their advertising videos, brands can also prepare content where they can highlight the different values ​​they have apart from product or service promotion. They can also produce advertising videos on issues related to nature and the environment, based on sustainable solutions of their products or purely social responsibility projects. These contents, which make positive contributions in terms of brand perception in the target audience, have a great share in increasing the brand value.

As Volans Video Agency, we preferred to prepare an advertising video to highlight the environmentalist and sustainable attitude that the Viessmann brand has acquired as an institution while producing both its combi product and its products. We have prepared a scenario in which we appeal to the target audience, highlighting the brand's attitude towards the environment, calling people to change for nature, through the word "Değişir". We have completed our TV commercial video with our text, visuals, and music selection prepared by the essence of the subject.