A.O. Smith
Dilek Yılmazer Testimonial
Customer: A.O. Smith
Project:
The story of Dilek Yılmazer and her family about accessing healthy water safely is in the second video of our testimonial video series.
Testimonial videos are very important content in terms of increasing trust in the brand. It is always more impressive to hear the benefits of the brand's product or service from the customers themselves. It is very effective for the target audience to feel the experience and satisfaction of the product from someone like them. It allows the customer's confidence in the product and the brand to increase and the purchase decision to accelerate at the same rate. The sharing speed of the video on social media channels also positively affects the purchase rates. Thanks to the sharing on social media, both the target audience and potential customers hear about the customer experiences. Therefore, it is very important to prepare an impressive customer experience video. Correctly determining the message to be given in the video, determining the subjects to be emphasized well, showing the visual elements at the right time are important elements for the video. It is a process that needs to be meticulously progressed from the preparation stage to the shooting and post-production stage. For the content to reach its purpose, the viewer must receive the right message while watching the video. For this reason, getting agency service from the first stage to the last stage of the video will ensure successful results.
As Volans Video Agency, we preferred our testimonial video product to tell the story of Dilek Yılmazer and her family about accessing healthy water safely. We held pre-production meetings with our brand and got the necessary information. By the information received, we prepared a question set and a scenario that will highlight the impressive points of the story. We had a pleasant production process with the shots that included the moments that would tell the story in the most accurate way. We completed our customer experience video by the realization of post-production processes.