Changing Operator at TurkNet

Customer: TurkNet

Project:

TurkNet is enough for Turkey's fastest internet!

Those who want to be a TurkNet member can access the highest speed at their address with TurkNet in a short time, without cancelling their current internet service and without losing the port they have.

Our "How-To" video, in which we explain the transition from another operator to TurkNet, is now live!

How-To videos are one of the video contents that contains information about product, service or website usage. It facilitates the user experience and helps the consumer to adapt to the product or service in a short time. Although most brands prefer written content such as guide text to explain their usage processes, video content is known to be more effective when looking at consumer requests. With the technological developments and the increase in the use of social media, people are turning to visual content rather than written content. Video content, on the other hand, is one of the most preferred content, as it can contain all elements such as text, sound, and image. For this reason, brands should determine their target audience preferences in the best way and create their marketing strategies in line with these factors by getting consultancy support in their media planning processes.

As Volans Video Agency we preferred our how-to video product for the TurkNet brand. We obtained the necessary information by holding pre-production meetings with our brand. To break the perception that operator migration is a difficult process on the part of the target audience, we decided to create our video type in the dynamics of both our explainer and how-to video products. We completed our video with the realization of creative processes such as scenario, moodboard, storyboard and animation.