A.O Smith Water Technologies

Customer: A.O. Smith

Project:

Our new TV commercial is online!

For the A.O Smith brand, which has been designing innovative products for 145 years, you can come across our video on your televisions with it was prepared the soothing voice of the valuable artist Tilbe Saran.

Please come to watch before TV!

TV advertisement videos are one of the most effective ways to describe the products and services of brands, institutions, or organizations. It is known that despite the emergence of many virtual platforms with technological developments and increasing digitalization, the television audience keeps its own audience. For this reason, preparing television advertisements is one of the most preferred content types of brands, institutions, and organizations. There are elements to be considered while preparing TV commercial videos. Correctly determining the channel where the target audience spends their time is a very important factor in the realization of the determined success for an advertising video. The time the consumer spares for watching television, the television channels they follow, and the hours they spend in front of the television allow the brand to easily achieve its purpose while preparing video content. Advertising videos can be prepared in many ways in terms of production methods. Although there is a perception that preparing commercial films is a costly process in the minds of brands, it is possible to prepare advertisement videos at low costs. The important thing is to get professional support in all production stages of video content and to work with experienced video agencies.

As Volans Video Agency, we prepared an advertisement video to highlight the water purification devices of the A.O Smith brand and to increase its awareness. We held pre-production meetings with the brand and obtained the necessary information for our video. We created a scenario that describes the features of the product and includes a message. We have completed our commercial video consisting of stock videos and 2D animation elements.