18th March Case Study

Customer: İGA İstanbul Airport

Project:

We have signed a special project for İGA Istanbul Airport on March 18 Çanakkale Victory & Martyrs Commemoration Day.

We carried the stories of our heroes who wrote epics in Çanakkale to Istanbul Airport in order to remind them of their heroism and victories and to express our feelings of gratitude better.

We designed visuals that witness the moments of our heroes who fought in Seddülbahir and Conkbayırı, and placed them on billboards at the airport as posters. We animated our posters with the #DinleYolcu tag. In this way, we enabled our visitors to witness the most important moments of victory.

Special day videos are very important in terms of keeping the video communication of the brands active and increasing the brand value positively. These days, which concern the general public, are a great opportunity for brands to increase their awareness and gain a place in the minds of the target audience. These contents, which are very important in terms of brand value, can reach more people by the power of the video. It is very likely to be viewed by both the target audience and potential customers. The way in which such content is prepared and the methods of preparing are very important in terms of creating an impact. Because many brands can prepare content on special occasions, but it is necessary to prepare impressive content in order to stand out and be remembered. For this reason, getting professional support in many stages of the video, such as creativity and production, ensures successful results.

As Volans Video Agency, we decided to prepare an impressive case study video for IGA Istanbul Airport, special for the 18 March Çanakkale Victory and Martyrs' Day. By holding pre-production meetings with the brand, we learned the messages to be given in the video. We prepared an impressive scenario in line with the information we received. We have completed our case study video, which has gone through many stages such as poster designs, video shoots, post-production.